Strategy to Digital Governance: A Primer for Content Marketers. Cover image by Joseph Kalinowski / Content Marketing InstituteEditor's note: This back-by-popular request post has been updated because promoting your content - and practical steps to Job Function Email List do so - is always needed.How to Get Customers to Job Function Email List Participate in Case StudiesPublished: 2020-12-22 customer-participate-case study
Not only does customer satisfaction drive revenue, it's also a source of testimonials and case studies - the cornerstone of most marketers' conversion strategies. Positive words from your customers build trust and motivate other customers. Job Function Email List In fact, most B2-B marketers consider customer testimonials (89 percent) and case studies (88 percent) to be the Job Function Email List most effective content marketing tactics.
According to a Salesforce post that mentions B2B content marketing trends. But getting your loyal customers to Job Function Email List participate in case studies is easier said than done. This is often the most difficult part of running a case study. It's no small thing for your best customers to take time out of their busy schedules to Job Function Email List talk about how your product or service has helped them. Adding concerns about sharing proprietary information